It's a way of calling the one named Francisco. In comic strips it is the name of two very different characters. One is the male character of the Comic Strip Educating Dad. He is Ramona's husband and father of Sony and Nora. A frac dress, top hat and smoke tobacco. It's short and plump. Another is one of the characters from the cartoon "Pancho y Rancho", which in English is called "Tijuana Toads". Pancho is a skinny green toad or frog and his partner Rancho is fat. Both are Mexican and wear a very large charro hat.
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