The origin of the word " cheta " ( from which it derives the male " cheto " ) is pretty far-fetched. It says that who sends or directs or is the superior in some group is a " poronga " ( ghettoized Argentina " 34 phallus; ) because it must be who has it larger. This is extends to who belong to a class social or economic high, and to his wife, that making an analogy, is it called " concheta " ( " 34 shell; It is another Argentina " 34 vulva; ). But in general the cliche says that mandonea's wife and deals with itself, their clothes, their fashions, scrub their position to others; attitude that is associated to the word " concheta " then to its Apheresis " cheta " that more afternoon is masculinizó to " cheto " losing its sense original, which obviously not can be applied to a male.
It is a term used in the Republic of Argentina to qualify for the person who is narcissistic, that thinks only of its outward appearance, in if you are handsome or beautiful, and if it is elegant, all for liking well itself and, above all, to others, for, in this way, compliments and praise from others. Prioritizes abroad with respect to the people inside. People hollow and empty.